You pop open your favorite Energy drink and pound it down. A few minutes later you are 10 feet tall and bulletproof and on top of the world, you feel invincible. An hour later you feel overwhelmed and depressed, your officemates stepping over your now crashed and energy depleted body. You drag yourself to the nearest Energy drink and the vicious cycle starts all over again. How did this happen? Where did it all start?
The soft drink market is a 56 BILLION dollar a year industry. A…
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