The Lobster Killer scene planted a little seed in my brain. I kept waiting for her to have a change of heart and save them. But she never did--and that is just not OK. There needs to be a humane alternative to the Lobster
Killer--and The Betty Crocker Project was born!
Yes, after years of meeting and knowing literally thousands of vegans from all over the world, and working at the largest animal advocacy agencies on the planet, I can say with complete confidence that no one in the world loves food the way vegans do. We think it about food constantly. We read labels with a Christmas Morning eagerness, searching for those deal breaker words: Whey, Egg Whites, Skim Milk Protein, Casein. We sit around talking about food like the gals in Sex in The City talk about orgasms. We send emails to all our friends and family telling them about new products with an eagerness that can only be compared to Beatle Mania . . . or these days Bieber Mania.
We love food almost as much as we love saving animals and the planet. So why not find a way to make everything vegan? All those casseroles that feed a family of four for a week, or those childhood favorites you think about from time to time when you think about mom... we're making them vegan. For as long as it
takes, we'll be veganizing every recipe in The Betty Crocker Cookbook and sharing our tips and secrets with you. We've always said we can make anything fat and vegan ... now we're putting this claim to the test! Thank you, Lobster Killer, for inspiring a project that I suspect you would hate. .
On the menu this week : Potato, Bacon & Egg Scramble, Chicken Chow Mein, Coq au Vin, Tuna Casserole, Sun-Dried Tomato Pesto Cream Sauce,